Marketing Coordinator

Posted/Last Revised: 10th Jan, 2019

  • Company/Organization
  • Fancii & Co.
  • Website
  • http://www.fancii.com
  • Location
  • Edmonton, AB
  • Educational Req.
    • University degree or post-secondary diploma in a related field, such as marketing, pr or communications.
    • At least 3 years’ experience within a similar role.
    • A strong background in digital marketing
    • An interest in beauty and pop culture is a key
  • Contact Name
  • Farhaan Malik
  • Contact Phone
  • (780) 716-2545
  • Contact Email
  • hiring@fancii.com
  • Closing Date
  • Mar. 1, 2019

Description

Hey there!
We’re Fancii, a start-up beauty brand looking for a creative, motivated, and ambitious B2C Digital marketer, who knows how to speak to a demographic with valuable content, curated visuals and engaging storytelling. (Hopefully that’s you! ;))

Your primary role as a Marketing Coordinator will be strategy development, content creation, and copy writing through social media, email marketing, to name a few. We are looking to find someone who has a natural knack for communicating in a fun and personable way and can demonstrate this voice and personality in all of our marketing material.

The ideal candidate is a career-oriented, ambitious individual, willing to take on new responsibilities as our company grows, and someone who can get excited about working in a startup environment! Work is face paced, different (each day), but exciting. As our company grows, you will grow with us. Filling in bigger shoes and taking on larger roles. We are looking to make a difference in this world, and we want you to be part of our journey.

Here’s a few quick questions to consider:

  • Are you witty, creative, and love out-of-the-box thinking?
  • Do you have strong copy writing skills and knowledge in social media and marketing trends?
  • Do you stay on top of pop culture and all things beauty?

If you answered “yes” to any of these questions, this role could be for you!

Primary Responsibilities:

  • Planning & Coordinating:
    • Developing and implementing short and long-term marketing strategies and advertising campaigns in order to create and increase brand awareness
    • Coordinating the implementation of online marketing strategies through social media accounts;
    • Giving ideas, recommendations, and plans to contribute to the optimization of marketing strategies; and
    • Scheduling promotional activities, maintaining an annual project calendar, and ensuring deadlines are respected
  • Creative:
    • Writing ad copy, crafting stories, researching data for content and producing content that builds customer loyalty and engagement.
    • Working with in house graphic designers, web developers and marketing collaborators to implement campaigns
    • Writing or working with contract writers to develop blog posts
  • Analytics & Growth:
    • Analyze activities and campaigns, report successes and make actionable recommendations for improvement.
    • Propose new and improved marketing campaign ideas.
    • Continually test/optimize existing campaigns to identify areas of improvement.
  • Research & Brand Awareness:
    • Monitor all competitor activity to ensure we stay on the cutting edge of digital and social trends.
    • Evaluate opportunities for partnerships, sponsorships and PR & advertising on a monthly basis

 

Skills & Abilities:

  • Self starter – you don’t wait around for a list of marketing activities to organize, you find them and get others on board with your vision.
  • A solid understanding of email marketing, Content Strategy, Facebook ads, Instagram ads, Content Marketing and Social Media Marketing.
  • Outstanding creativity, insight, and a positive, go-to attitude.
  • Communicating clearly, both in writing and verbally.
  • You love to share ideas, inspire others and positively contribute to the team culture.
  • Being versatile, flexible, and willing to work within constantly changing priorities.
  • Ability to handle stress and adhere to timelines.

 

Qualifications:

  • University degree or post-secondary diploma in a related field, such as marketing, pr or communications.
  • At least 3 years’ experience within a similar role.
  • A strong background in digital marketing
  • An interest in beauty and pop culture is a key

 

If you feel this position is for you, we would love to learn more about you!

Please reply back to this listing and provide:

  • Your resume and cover letter
  • At least three pieces of copy writing
  • Tell us 3 interesting facts about you – They can be about anything!

 

This position is full time, based in Edmonton, AB in a historic building on 104th Street in downtown Edmonton. Our team is highly engaged and we’re always learning. We’re looking for a creative, organized and motivated team member that can kick our marketing into high gear and produce online content.