Senior Marketing Officer (Gaming) This job has closed Company: Alberta Gaming, Liquor and Cannabis Published on Jan 30, 2026 Closing Date: February 4, 2026 Website: careers.aglc.ca/job/Senior-Marketing-Officer-%28Gaming%29-AB/599199617/ Share this: Job Description JOB SUMMARY: Are you a strategic marketer with a passion for social responsibility? AGLC is seeking a results-driven Senior Marketing Officer to lead province-wide campaigns for our GameSense and gaming social responsibility programs. This role blends strategic planning, creative execution, and performance evaluation to promote responsible gaming across Alberta. Reporting to the Manager, Corporate Marketing & Brand, the Senior Marketing Officer is responsible for leading the strategy, execution, management, analysis and evaluation of individual social responsibility (SR) marketing and corporate campaigns (of varying detail, size and length) to support marketing objectives. The incumbent is expected to take a corporate, collaborative and innovative approach to campaigns to deploy marketing solutions that acquire consumer attention and engagement. To be successful in this position you will: Develop and execute marketing plans that reach diverse Albertan audiences Lead campaigns using a full media mix, with emphasis on digital and social platforms Analyze consumer data and campaign metrics to optimize performance Coordinate with media buying agencies to plan, traffic, and evaluate paid media Manage timelines, budgets, and stakeholder communications across multiple projects Report campaign outcomes and provide actionable recommendations for future initiatives SKILLS & ABILITIES: Bachelor’s degree in Business, Marketing, Communications, or related field (equivalencies considered) Minimum 4 years of professional marketing experience, including campaign management Proven ability to manage multi-channel campaigns Experience working with large complex budgets Strong knowledge of media planning, digital analytics, and social media strategy Experience using tools like Google Analytics, Meta Business Suite, and Adobe Creative Cloud Exceptional verbal and written communication skills, with ability to tailor messaging to varied audiences Strong project management skills with a track record of delivering on time and within scope Ability to work independently and collaboratively in a fast-paced, deadline-driven environment A creative mindset and a commitment to continuous learning and innovation Agency experience is considered an asset NOTE: To be eligible to work for AGLC, you must be a Canadian citizen, permanent resident or eligible to work in Canada. While we appreciate all applications we receive, we advise that only candidates under consideration will be contacted. As a condition of employment, you will be required to obtain a satisfactory security clearance and clean drivers abstract (if necessary) prior to employment. An equivalent combination of education and experience may be considered. Candidates with lesser qualifications may be considered at a lower classification and salary. This recruitment may be used to fill future vacancies. AGLC is committed to creating a diverse environment and is proud to be an equal opportunity employer. Education Requirements Bachelor’s degree in Business, Marketing, Communications, or related field (equivalencies considered) Minimum 4 years of professional marketing experience, including campaign management Location: St Albert Salary: $75,196.71 - $98,566.65