Marketing Manager

Posted/Last Revised: 17th Sep, 2019

  • Company/Organization
  • Pivotal Physiotherapy
  • Website
  • http://www.pivotalphysio.com
  • Location
  • Edmonton
  • Salary
  • $50,000+
  • Educational Req.
  • Desired Skills and Experience

    • Must be highly organized and have the ability to work on multiple projects simultaneously, prioritize tasks, and employ excellent time-management skills
    • Is a self-starter, able to work independently but demonstrate collaboration and a team player attitude when appropriate
    • Creative problem-solving skills with a can-do attitude
    • Be comfortable in a fast paced, small business environment
    • Proficient in Adobe Photoshop and Illustrator
    • Exceptional writing skills with an ability to proof, edit, and write engaging and informative content
    • Experience with digital marketing and Google, Email and Social platforms and metrics including Analytics, AdWords, Facebook Business Manager, and Mailchimp

    Qualifications

    • Post-secondary degree/diploma in marketing and communications with strong aptitude in physio/athletic development
    • Have access to a vehicle for clinic and event visits
  • Contact Name
  • Cathy Ocol-Duque
  • Contact Phone
  • (780) 907-9044
  • Contact Email
  • cathy@pivotalphysio.com
  • Closing Date
  • Nov. 30, 2019

Description

Pivotal Physiotherapy has been serving the Edmonton and greater area for over 35 years. With four locations in Edmonton and Fort Saskatchewan, we are uniquely positioned to serve both the general population and high performers and aspiring athletes. Our mission is to help our clients live a happier, healthier lifestyle. We aim to be a leading force of advocacy for health and physiotherapy, and are looking for team members who display the same sense of passion for health, lifestyle and community.

Primary Responsibilities

  • Plan, manage and execute marketing strategy in the following areas: digital marketing, social media, offline advertising, public relations, events, sponsorship, online reviews and push monitoring, B2B Marketing, collateral and promotional material production
  • Work with our web development and media vendors to maintain and enhance the corporate website, including posting marketing content, generating new landing pages, reviewing and reporting google analytics data, and ongoing monitoring and enhancement of SEO and paid advertising
  • Provide staff with marketing support in the form of producing custom collateral, managing PR and sponsorship requests, and planning and coordinating community events
  • Produce and maintain inventory of in-house marketing collateral by coordinating requirements with design and print vendors