The Future Fund: Poppy Barley Fundraising : The Advertising Club of Edmonton


Girls and non-binary youth from ages 10-14 are experiencing a rapid decline in confidence and poor mental health as rates of depression, anxiety, self-harm, and suicidal thoughts skyrocket.

There is a huge lack of tools to help girls navigate this time in their lives. Poppy Barley calls it The Girl Gap – and is committed to making the future better. Their newly established Future Fund will give $100,000 over three years to support initiatives and organizations that help alleviate The Girl Gap. Here’s how Poppy Barley is raising funds:

  • The Future Fund Sweatshirt – Launching November 21, $50 from every sweatshirt sold will be donated (Only 200 made) Shop here.
  • Shop for Good – From November 23-25, 2023, net proceeds from sales of up to $20,000 will be donated.

This year, The Future Fund will equally support KidSport Canada and JA Northern Alberta & NWT.

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